Brand knowledge in. Cited, reviewable drafts out.
Recreated demo · fictional data1:07 · Narrated · Captions in frame · 5 chapters
DragonWriter
Brand knowledge in. Cited, reviewable drafts out.
Keeps each brand's voice, audience and trusted sources on file, then turns a plan you approve into a cited, SEO-checked draft.
Built for client brands, run by Mambo's content team. Status verified 10 Oct 2026.
Read the transcript
01 One Tool, Many Brands
0:02 Thought leadership for several brands has to sound like each one, and generic AI sounds like nobody.
02 The Knowledge Base
0:08 DragonWriter keeps each brand's positioning, audience, voice, guardrails and trusted sources.
03 The Research Agent
0:14 When you ask, its research agent reads those trusted sources and ranks what's worth writing about.
On screen: Not on a schedule. Research runs when you ask.
0:20 Each opportunity is scored and sourced, and flagged when it needs an expert.
04 The Brief and the Plan
0:25 Plan the best one into a project, and it drafts the brief.
0:30 The brief opens already knowing the brand, down to the keywords.
0:35 A person approves the plan before a word is written.
On screen: Human checkpoint. You approve the plan.
0:40 Then the writing agent drafts the article in the background.
05 The Finished Draft
0:44 It comes back cited, and one click drafts social and email versions.
0:49 Its audit checks the page for search and AI answers, but never predicts rankings.
On screen: Audit score. It checks the page, not rankings.
0:55 Your team exports it to Word, HTML or Markdown.
1:00 DragonWriter, built by Mambo for client brands.
The problem
Every Brand, Its Own Voice. Generic AI Won't Do.
Thought leadership has to sound like the brand, cite real sources and hold up in search and in AI answers, often for several brands at once.
Generic AI writers start from a blank prompt, invent sources and ignore the brand's voice.
What it does
Two Agents. One Brand's Knowledge.
Each brand gets a workspace with its positioning, audiences, voices, guardrails and the sources it trusts. A research agent reads those sources and ranks what's worth writing about, with the evidence attached and a flag when an expert should check. A writing agent turns an opportunity into a brief, and a person approves the outline and the SEO plan before a word is written. The draft comes back cited and audited, with a cover image, social and email versions, and Word, HTML or Markdown export.
- 01
A Knowledge Base per Brand
Positioning, personas, voices, guardrails, trusted and blocked sources, competitors and keywords.
- 02
Ranked, Sourced Opportunities
Each idea comes with a score, its reasons, its sources and a flag when an expert should review.
- 03
You Approve the Plan
Outline and SEO approach side by side, each refined in a sentence and approved before writing starts.
- 04
Cited and Audited Drafts
Sources in the text, a 0 to 100 audit for search and AI answers, and claims flagged for review.
- 05
Ready to Repurpose
A cover image, LinkedIn and email versions, and export to Word, HTML or Markdown.
What it doesn't claim
It Drafts. People Decide.
- Nothing is published from DragonWriter; drafts are exported for your team to edit and post.
- The audit checks the page; it doesn't predict rankings or traffic.
- Research runs when someone asks for it, not on a schedule.
- Search volume and difficulty appear only when imported; the agent never invents them.
About this demo
Recreated in Code, With a Fictional Firm.
The demo rebuilds the current DragonWriter interface with an invented accounting and advisory firm, invented sources and an invented article. Research and writing are shortened and marked TIME-LAPSE.
In the demo
Five Chapters. Jump to Any One.
01 Play from 0:02: One Tool, Many BrandsOne Tool, Many Brands
A workspace for every client brand.
02 Play from 0:08: The Knowledge BaseThe Knowledge Base
Positioning, audience, voice, guardrails and trusted sources.
03 Play from 0:14: The Research AgentThe Research Agent
Opportunities ranked, sourced and flagged for expert review.
04 Play from 0:25: The Brief and the PlanThe Brief and the Plan
A brief that knows the brand, and a plan a person approves.
05 Play from 0:44: The Finished DraftThe Finished Draft
Cited, audited, repurposed and ready to export.
More Content. Still Sounds Like You.
Tell us what your team can't see today. We'll show you the closest thing we've already built.