Your closest rivals, found and scored. Free.
Recreated demo · fictional data1:03 · Narrated · Captions in frame · 5 chapters
ScoreCard Lite
Your closest rivals, found and scored. Free.
Enter your website. It finds up to five close rivals and scores the whole set across six pillars, with every point tied to evidence.
Built for Mambo, as a free public tool. Status verified 10 Oct 2026.
Read the transcript
01 Your Website
0:02 Leadership wants to know who's out-marketing you, and you need an answer you can defend.
0:07 You enter your website: no sign-up, no rivals to name.
02 Rivals Found
0:11 It finds up to five close rivals on its own, each with a reason.
On screen: Rivals found for you. Up to five, each with a reason.
0:16 It reads every site and checks page speed, social, press, ads and the web archive: public signals only.
On screen: What it reads. Public signals only.
03 Where You Stand
0:23 You see where you stand: fifth of six, 16 points behind your closest rival.
0:28 All six scores are estimates, drawn from public signals.
On screen: Estimate. All six scores are drawn from public signals.
04 Pillar by Pillar
0:33 Against your closest rival, you lead on web experience and trail on content by an estimated 33 points.
05 The Evidence
0:40 The headline result is free; a work email opens the full report.
0:45 It shows the checks and evidence behind each estimate, then three first moves for the quarter.
On screen: Full report. Every point has a source.
0:50 When you want the full picture, the Modern Marketing Scorecard™ covers 15 channels, with a Mambo consultant.
0:57 ScoreCard Lite, a free tool from Mambo.
The problem
Someone Is Out-Marketing You. Who?
When leadership asks which competitor is out-marketing you, most executives have no answer they can defend.
Agency audits need a project, website graders score one site against nothing, and most free tools hide the result behind a sign-up.
What it does
One Field In. A Ranked Rival Set Out.
You enter one thing: your website. ScoreCard Lite researches your market, keeps up to five genuine competitors and says why it chose each one. It reads every site and checks page speed, social, press, ads and the web archive, then scores all six companies across six pillars and calls each pillar a lead, a trail or even. The headline result is free, and a work email opens every check with its points and source, and three first moves.
- 01
Rivals Found for You
Up to five competitors, ranked, each with a one-line reason. You never have to name them.
- 02
Six Pillars, 36 Checks
Web Experience, Findability, Content, Social, Paid & Press, and MarTech & Data, each scored 0 to 100.
- 03
Lead, Trail or Even
Each pillar compares you with your closest rival and states the gap in points.
- 04
Every Point Has a Source
The full report lists each check with its points and its source, linking to the evidence where the source is a page.
- 05
Three First Moves
The report ends with three concrete moves for the quarter.
What it doesn't claim
Public Signals Only. No Inside View.
- It reads public signals only: websites, speed tests, social, press, ads and the web archive.
- Competitors are chosen automatically; you can't add or swap one.
- It is a six-pillar first look, not the 15-channel Modern Marketing Scorecard™.
About this demo
Recreated in Code, With a Fictional Market.
The demo rebuilds the live ScoreCard Lite interface with an invented wealth-management firm and five invented rivals. The run is shortened and marked TIME-LAPSE. The live tool's sample report shows real companies, so none of it appears here.
In the demo
Five Chapters. Jump to Any One.
01 Play from 0:02: Your WebsiteYour Website
One field, no sign-up, no competitors to name.
02 Play from 0:11: Rivals FoundRivals Found
Up to five competitors, found and ranked, each with a reason.
03 Play from 0:23: Where You StandWhere You Stand
Your rank in the set and the gap to your closest rival.
04 Play from 0:33: Pillar by PillarPillar by Pillar
Six pillars, each called a lead, a trail or even.
05 Play from 0:40: The EvidenceThe Evidence
A work email opens every check, its source and three first moves.
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